PUPPETS 

are mascots, spokespeople, living icons that directly represent their clients.

The people, animals, fish, plants, objects or aliens included in this character category, are differentiated from the other categories in their use of caricature, exaggeration and/or human attributes, personalities and/or voices. Creating Characters that are finely detailed, with a high degree of character and expressive animation usually involves five distinct steps:
• sculpting.